Bio
Beth Sheeler, MAPP, is an experiential curator and well-being strategist who blends aesthetics, intention, and emotional resonance to craft experiences and events that inspire connection and engagement. With a Master’s in Applied Positive Psychology from the University of Pennsylvania, her work is grounded in research and guided by purpose. Her publication, "Guerrilla Altruism: Maximizing Acts of Kindness for Well-Being," reflects her commitment to uplifting both individuals and communities through intentional design.
She is the founder of Prima Materia Studio, a creative practice devoted to developing immersive, sensory-rich experiences that foster joy and human connection. Her collaborations span luxury brands, creative entrepreneurs, and cultural institutions—bringing thoughtful design to gatherings, celebrations, and branded moments alike.
Beth brings a holistic lens to her work through training in Mindfulness-Based Stress Reduction (MBSR), Reiki, and labyrinth facilitation, ensuring each project is rooted in both science and soul.
Beth also leads Broadlawn Farm, a 15-acre estate reimagined as a hub for intentional living and seasonal inspiration. As a community leader and active board member in the arts, education, and public well-being sectors, she continues to champion experiences that are both beautiful and deeply meaningful.