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Beth Sheeler

 

Member profile details

First name
Beth
Last name
Sheeler
MAPP Graduation Year
2020
 

Personal information

Bio
Beth Sheeler, MAPP, is an experiential curator and well-being strategist who blends aesthetics, intention, and emotional resonance to craft experiences and events that inspire connection and engagement. With a Master’s in Applied Positive Psychology from the University of Pennsylvania, her work is grounded in research and guided by purpose. Her publication, "Guerrilla Altruism: Maximizing Acts of Kindness for Well-Being," reflects her commitment to uplifting both individuals and communities through intentional design.
She is the founder of Prima Materia Studio, a creative practice devoted to developing immersive, sensory-rich experiences that foster joy and human connection. Her collaborations span luxury brands, creative entrepreneurs, and cultural institutions—bringing thoughtful design to gatherings, celebrations, and branded moments alike.
Beth brings a holistic lens to her work through training in Mindfulness-Based Stress Reduction (MBSR), Reiki, and labyrinth facilitation, ensuring each project is rooted in both science and soul.
Beth also leads Broadlawn Farm, a 15-acre estate reimagined as a hub for intentional living and seasonal inspiration. As a community leader and active board member in the arts, education, and public well-being sectors, she continues to champion experiences that are both beautiful and deeply meaningful.
Photo
 

Professional Information

Employer
Prima Materia Studio & Broadlawn Farm
Job title
Founder & Creative Director
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Primary Focus
An experiential curation and design studio informed by the study of positive psychology, event expertise, and a keen curatorial eye.
Professional Area
  • Arts / Entertainment
  • Business
  • Non-profits
Active Professional Interests
  • Civic engagement
  • Entrepreneurship
  • Family/Parents
  • Humanities
Professional Skills
  • Consulting
  • Project Management
Fluent in Languages
  • English
Certifications
Mindfulness Based Stress Reduction (MBSR) Teacher Training & Development, Brown University School of Public Health

Reiki I & II Practitioner Certification

Veriditas Labyrinth Facilitator
 

Education

Degrees Before MAPP
Bachelor of Arts in Art History from Denison University
 

Social Media

 

Speaking Experience

Interested in Speaking Referrals
No
Experience speaking to large audiences
No
 

Publications

Capstone title and abstract
Guerrilla Altruism: Maximizing Acts of Kindness for Well-being

While many studies have analyzed the effect of acts of kindness on the giver, much less attention has
been paid to the effects of these types of interactions on recipients. Even less research has been dedicated to what makes acts of kindness most potent to enhance recipients’ well-being. In this paper, I suggest that there may be an ideal “recipe” for acts of kindness to make the most impact to build positive emotions in individuals, and positive resonance in groups and communities. Utilizing ingredients such as art, beauty, creativity, surprise, and most importantly, a mysterious, rebellious edge, acts of kindness can be less about “randomness” and more about deliberate acts of altruism designed to promote well-being, so that recipients feel compelled to “pay it forward.”
Links to Online Publications
 

Contact data

Province/State
Ohio
Country
USA
MAPP Geography
  • USA - Midwest
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